BLOGFRESH
BLOGFRESH
How to write binge-worthy marketing copy
What does successful marketing copy and your favorite TV show have in common? More than you’d think.
How copy can power technology-based marketing campaigns
Modern marketers face the challenge of writing for audiences who are constantly on the go and cover wide internet territory on their phones. Captivating them often requires capitalizing on technology.
Fewer words, fewer problems
Show of hands: As a reader, who thinks long copy is good copy? Chances are not many hands are up right now. So why do so many writers tend to drone on (and on, and on) before making their point?