
A problem by another name

Edition 2, Vol. #3 February 2025
Hi, friend,
Communicators don’t just push out information or check boxes. Communicators solve problems.
Every message we craft, every strategy we design — it’s about making things work better. Sometimes that even means guiding a leader to see beyond “We need to send this out” to uncover the real challenge beneath the request.
The best communicators diagnose issues before they become obstacles.
What’s the roadblock? Where’s the resistance? And my favorite question: How do we turn this into an opportunity?
Sound like you? Thought so.
This month’s newsletter showcases some fresh ways to anticipate concerns, smooth the path forward and shape the conversation so it has impact.
No problem, right?
All the best,

Mary Pat Nimon
President
idea one
Drive change from the middle

Want employees to embrace change? Start with their managers.
Frontline leaders have more influence over employees’ daily work than anyone else. When they’re equipped with the right tools, they can turn a corporate mandate into a movement.
A well-built manager toolkit gives them the roadmap they need, from conversation starters to step-by-step guides, making change smoother, easier and more effective.
Ready to put your managers in the driver’s seat?
idea two
Turn down the noise. Turn up the impact.

When employees are bombarded with messages, they stop paying attention.
Too many channels, mixed priorities and cluttered messaging can make even the most important announcements easy to ignore.
The fix? A smarter, more streamlined approach.
By focusing on the right messages and organizing content with intention, you can break through the noise and create communications that are impossible to ignore.
idea three
Is this thing on?

No one wants to be a passive recipient of company updates. We all want to be heard and join the conversation.
Yet, 85 percent of employees say they feel disengaged due to poor communication.
The problem? Too many top-down messages and not enough opportunities for employees to respond, share feedback and contribute.
By making internal comms a two-way street, you can build trust, boost engagement and create a culture where employees feel heard.
(& a meme)
Unsung, but still super.


A problem by another name

Edition 2, Vol. #3 February 2025
Hi, friend,
Communicators don’t just push out information or check boxes. Communicators solve problems.
Every message we craft, every strategy we design — it’s about making things work better. Sometimes that even means guiding a leader to see beyond “We need to send this out” to uncover the real challenge beneath the request.
The best communicators diagnose issues before they become obstacles.
What’s the roadblock? Where’s the resistance? And my favorite question: How do we turn this into an opportunity?
Sound like you? Thought so.
This month’s newsletter showcases some fresh ways to anticipate concerns, smooth the path forward and shape the conversation so it has impact.
No problem, right?
All the best,

Mary Pat Nimon
President
Let me know and I’ll cue the marching band.

Mary Pat Nimon
President
idea one
Drive change from the middle

Want employees to embrace change? Start with their managers.
Frontline leaders have more influence over employees’ daily work than anyone else. When they’re equipped with the right tools, they can turn a corporate mandate into a movement.
A well-built manager toolkit gives them the roadmap they need, from conversation starters to step-by-step guides, making change smoother, easier and more effective.
Ready to put your managers in the driver’s seat?
idea two
Turn down the noise. Turn up the impact.

When employees are bombarded with messages, they stop paying attention.
Too many channels, mixed priorities and cluttered messaging can make even the most important announcements easy to ignore.
The fix? A smarter, more streamlined approach.
By focusing on the right messages and organizing content with intention, you can break through the noise and create communications that are impossible to ignore.
idea three
Is this thing on?

No one wants to be a passive recipient of company updates. We all want to be heard and join the conversation.
Yet, 85 percent of employees say they feel disengaged due to poor communication.
The problem? Too many top-down messages and not enough opportunities for employees to respond, share feedback and contribute.
By making internal comms a two-way street, you can build trust, boost engagement and create a culture where employees feel heard.
(& a meme)
Unsung, but still super.

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Three fresh ideas (and a meme)
Our monthly take on today’s marketing and communications topics… and a little fun, too.